Addiction and its consequences are close to our hearts at Accord Marketing. As a collective, we have been affected by the impact of addiction, and to be able to be part of something that provides hope, help and support to those in need was an opportunity we grabbed with both hands. We are incredibly proud to be part of such brave and positive change and have been (and continue to be) inspired by Daniel, Ed, Keiran, Jacob, Jai and the entire Recoverlution team. On a daily basis, they are unequivocally determined to use their experiences with addiction as a platform for others to find the right path for themselves. Few working groups are so honest, so focused and so resolute in creating something so positive out of something that has taken so much from them.
From a personal perspective, I take much of life for granted. It is easy to forget (or perhaps ignore) that those around me, even close to me, are perhaps battling with demons and doing so alone. In many instances (because of embarrassment, fear of upsetting the apple cart, or simply a lack of understanding on how to approach the situation), it is easier to ignore those little warning signs or quiet cries for help than it is to meet them head on - and nothing changes. For all these reasons and many more, Recoverlution will make such a constructive difference to not only those in or recovering from addiction, but also those surrounded by it.
I know that there will be many bumps in the road ahead but I have no doubt that whenever a wheel (or anything else for that matter!) falls off - the Recoverlution family will be there to pick each and every one of us up, dust us off and keep our wheels turning in the right direction!